Kayla Jones in a stylish outfit with a white shirt, black vest, and pinstripe pants, seated on a stool holding a textured black handbag against a plain white background.

SMIRNOFF X KAYLA JONES

Football-shaped handbags with handles, featuring Super Bowl LIX and Smirnoff logos on one side, and NFL logo with a zipper on the other, designed by Kayla Jones for "We Do Game Days."

Kayla Jones aka Women With Ballz is kicking things off with a bold, boundary-pushing purse that’s part football, part handbag. Fans 21+ can sign up below for a chance to claim this purse, plus enter to win Aleali May’s one-of-one game day jacket and a trip to San Francisco during Super Bowl LX® weekend.*


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But don't worry, the next drop will find its way to your inbox soon. In the meantime, you can still enter to win the grand prize below!

KAYLA JONES

Kayla Jae Jones is an entrepreneur, designer, wife, and mother redefining the intersection of fashion and sports. As the founder and creative force behind Women With Ballz, she has transformed a spark of creativity into a cultural movement that celebrates bold, confident women who are turning game days into runways.

Cursive signature of Kayla Jones in black ink on a white background.
A red background featuring hand-drawn circles, X marks, and arrows, resembling a football play strategy diagram, referencing the Super Bowl.
Kayla Jones in a stylish outfit with a white shirt, black vest, and pinstripe pants, seated on a stool holding a textured black handbag against a plain white background.

WHAT AM I SIGNING UP FOR?

By signing up, you’ll be entered to win one of our game day limited-edition merch items from our roster of Smirnoff We Do Game Days designers.

WHEN CAN I EXPECT TO RECEIVE MY MERCH?

We’ll email you as soon as shipping information for the merch becomes available. Each drop will be open from 12:00 – 4:00 PM ET on select dates.

HOW CAN I ENTER TO WIN THE GRAND PRIZE?

When you enter to win merch, you’ll be automatically entered to win the grand prize – where one fan will win Aleali May’s one-of-one game day jacket and a trip to San Francisco during Super Bowl LX® weekend. You can also come back each week to submit additional entries for the grand prize as well!

DO I HAVE TO BUY ANYTHING TO CLAIM MERCH?

No purchase is necessary. You must be a legal U.S. resident, 21 or older. See Official Rules for full details.*

WHERE CAN I BUY SMIRNOFF No. 21?

Smirnoff Vodka is available at select retailers nationwide. Check your local store or use our product locator to find Smirnoff near you.

*NO PURCHASE NECESSARY. MUST BE LEGAL U.S. RESIDENT, 21 OR OLDER.
Sweepstakes starts 12/15/2025 at 12:00 a.m. ET and ends 1/23/2026 at 11:59:59 p.m. ET.
Winner of Super Bowl LX® game trip prize will be selected in random drawing from all eligible entries received during Sweepstakes.
For each of the (3) merchandise prizes, Sponsor has pre-selected a prize award date during Sweepstakes; and, for each merchandise prize, eligible entries received between 12:00 p.m. ET and 4:00 p.m. ET on such date will be included in the corresponding random drawing.
Trip prize conditioned on winner’s availability to travel to Super Bowl LX® game on 2/8/2026 and winner’s guest being 21 years or older; unspecified expenses are trip winner’s sole responsibility.
Alcohol is not part of any prize. See Official Rules for full details, including full prize restrictions and odds of winning.
Sponsor: Diageo Americas, Inc., New York, NY. The National Football League has not offered or sponsored the Sweepstakes in any way.

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